Just beginning to bloom on July 16 was this lovely white Crape Myrtle (Lagerstroemia indica). We're not sure, but it closely resembles the variety aptly named 'Coolly White'. Crape myrtles of all colors thrive and bloom profusely in the Ozarks. Some varieties grow to 7 feet tall, others tower to 20 feet. Easy to grow in most soils, they prefer full sun and moist, well-drained soil with lots of organic matter.